Seriously man, what are you doing?

The short answer is…

Just having a little fun, man.

The longer answer that I am inevitably going to give is…

This was a question I asked myself actually. I was projecting my insecurities onto myself thinking that others felt this way. But I honestly have no idea if anyone thinks that. I started offering clothes with a random palm tree, got back onto social media to advertise it to my friends, family and acquaintances, and added a blog to my website. The whole time thinking in my head, “you clean windows you moron, this is the dumbest thing you have thought of to date. No one is going to care, you are going to fail and everyone is laughing at you.” But yet here we are.

I have been cleaning windows for 15 years and I’m really good at it. It’s mindless, almost automatic muscle memory at this point. Sure, there are some projects that take some extra thought for safety and unexpected delays, but more than usual its just cleaning windows. Sales calls can be fun, taking clients out to lunch and the thrill of landing new contracts are nice changes of pace but those aren’t daily activities. Don’t get me wrong, my views from the previous two posts haven’t changed, just stay for the ride into my brain and how I come to conclusions.

I don’t exactly need or want to pay for and manage elaborate advertising campaigns. I have always planned to stay a small operation and focus on customer retention rather than acquisition. Plus most of my business is from referrals which don’t cost anything. I was itching for some creativity in daily work life that didn’t consist of meticulously following up with every lead that usually go nowhere or people just wasting my time so they could meet their bid requirements. So, everything just continued as normal and my creative side kept bothering me.

So, mid 2022 I updated my website, which resulted in a better and more cost effective solution than what I had before. I had full creative control over content, additions and branding. There was a learning curve but part of the fun was figuring it out. There are so many DIY solutions out there so I wasn’t blazing a new frontier and I was legitimately the only one that cared, but I started to feel that creative itch being scratched. But I continued to learn more, which brings us to now.

But, seriously man, WHAT are you doing?! A year from now this whole clothing thing may have amounted to nothing. This blog may just be another one that gets forgotten about and the social media account will just fall into obscurity. Then again, it may not. At this point I have no idea or expectation as to what I’m doing now will become. Because I’m just having a little fun man.

To answer no one’s question… THAT'S what I’m doing.